One of the most effective tools used for businesses is an Auto Dialing Software. Now this isn’t cold calling, this is getting your marketing message to an unlimited number of businesses with very little work. In this training I will show you exactly how to set this up for your business.
Auto Calling gives you the ability to call literary hundreds of business owners at once with auto dialing software. From here you have different options including having someone be redirected back to you live or (and my personal favorite) going through a pre-sales funnel of prerecorded messages. The best part about this is you don’t have to do anything until a prospect wants additional information from you.
Method 1: Instant Sales Call
Let’s walk through the first option of having a prospect call be redirected to you. First you begin by getting the phone numbers of your prospects and inserting them into your auto dialing software. You will then use a prerecorded message prompts the prospect to “press 1” for more information. After which prospects will press 1 and be redirected to your main phone line or simply hang up.
This method is great because prospect that “press 1” immediately become hot leads that is calling you! They want to know more information about the service you provide. Now you can decide if you want to set a meeting with your new lead or sale them your services right on the phone.
The most important part with this method is getting the right prerecorded message, which prompts the business owner to “press 1.” Lets look at a sample script of an effective prerecorded message when using this method:
“Hi, this is <Your Name> with <Business Name> we specialize in getting more leads for <Your Nice>. I have helped increase local leads by 64% while reducing marketing cost by more than 200%. Give me 5 minutes and I can show you how to increase your customers and ROI I guarantee it. This opportunity is limited to one <Business Type> in the area so press 1 now to speak with me immediately.”
“Hi, this is <Your Name> I will be delivering 5 free leads to the next <Your Niche> that calls me! Press 1 now to be transferred to me immediately and claim your free leads”
Now both of these are just examples of some script that I have had success with in the past. Feel free to use them yourself or adapt them how you see fit. The most important thing is creating an attract offer which entices the business owner to press 1. You must always be prepared to answer your phone and go immediately into sales mode to either close a meeting or close a new deal!
Method 2: Virtual Sales Funnel
This method I like a little better than the first because you can send each lead through a virtual sales funnel all on autopilot. First you take you list of prospect’s contact information and put it into your auto dialing software. You software calls all of the numbers at one time however you don’t want the prospects to pick up. Instead you want to leave an enticing voicemail. Your voicemail will prompt the business owner to call you back during normal business hours. When the business owner calls you back they will then be sent to a second recording which further explains your services. At the end of the message you will prompt the business owner to leave their contact information. You now have a list of business owners just waiting for you to call and sale your services.
Again the message that you leave the business owners are very important, however at the end of the funnel you again have red how leads ready for your marketing services. Here is an example of the prompts I use when selling mobile sites:
MSG 1: Hi this is <Your Name> I am having some trouble viewing your website, please give me a callback at 123-456-7890
Hint – a good way to ensure you get the business voicemail is to schedule your calls to go out early in the morning (2am – 4am) this way no one will be in the office. However this will not work if you are working in a niche that offers 24 hour services.
(Business owners call back and directed to second prerecorded message)
MSG2: Hi <Your Name> thanks for giving me a call back, sorry I am unavailable at the moment. The reason I called was because I was on my mobile phone and couldn’t view vital information about your business because you website wasn’t compatible. This could be making you miss out on up to 36 new clients per month. So I created a free mockup of how what a new mobile website for you website should look like! If you would like your free mobile website please leave your Name Phone Number and best time to reach you and I will contact as soon as possible. We are only offering a limited number of free websites so please make sure to leave your information.
(Interested business owners will leave their contact information)
Now that you understand the two methods you can start to implement this system into your lead generating methods. Decide which approach works best for you (or split test the two) and create a prerecorded message. A good thing about using this approach is that you can use a larger list of prospects because those not interested will naturally fall out of the funnel. This method is used by some of the biggest companies in the world because it is so effective. You will be getting hot leads that are asking you to sell to them.