I have been asked many times what is Attraction Marketing. And for some reason I always remember the night I met my husband Brandon.
Let me tell you the story and you will understand why.
One night a friend of mine convinced me to go to a dance club with her. I didn’t really want to be there and it showed because every guy who asked me to dance I turned down. Even if they were cute.
I was about ready to ask me friend if we could leave when I noticed a guy (Brandon) who had been smiling at me all night. It was puzzling to me because he had never asked me to dance.
Then I realized he was dancing by himself. I thought that was odd because I could tell right off he wasn’t shy. Why didn’t he come ask me to dance I thought, it’s not like he dancing with anyone.
Okay now, I didn’t want to leave. I wanted Brandon to ask me to dance. So I smiled back.
Then him smiled again. I got butterflies in my stomach, then I gave him another smile.
I was hoping he would come over and ask me to dance. But he didn’t.
I walked toward him this time giving him all the signals, I wanted to dance with him. He just smiled back and kept dancing.
The funny thing is several guys asked me to dance that night. And I told them all no. But now I had my heart set on dancing with the one guy who wouldn’t come ask me to dance.
But I Thought to myself I am going to get him (Brandon) to ask me to dance. So I moved closer to where he was dancing. Still he did nothing but smile and raise his head as if he was saying I notice you.
I walked closer, this time I was right next to him. Giving him easy prey. We exchanged flirty smiles. Our eyes where now locked on each other. But still he wouldn’t come over. I could tell he liked me, why wouldn’t he ask me to dance?
As the night went on, so did my desire to dance with him. Until Finally I couldn’t stand it any more.
I asked him.
The reason I think it’s a perfect example of Attraction Marketing is this, The guy (who is actually now my husband Brandon) Didn’t act like he was desperate to dance with me. He let me know he was there and then waited for me to make the first move.
See if he would have come asked me to dance he would risk the chance that I said no. Because that was my automatic response to everyone. Whether I wanted to dance or not. Then we might have never met, or got married.
But because he waited for me to come to him, I wanted to meet him and get to know him.
So hopefully you get it, Attraction Marketing is when people come to YOU and ask you for products and services. Instead of you asking them to buy your products or services. Attraction Marketing is when people welcome you into their lives as friends. Instead of kicking you out the door.